Spiritual Advisor: Guru Marley Bob
JAY EINBENDER: VISIONARY BEHIND HEART First™. CEO (CHIEF EXPERIENCE OFFICER). ARTIST TEAM LEADER.
Jay is Chief Experience Officer, Team Leader and Visionary behind "HEART First™"
Diagnosed with cancer 3 times since 2012, Jay sought an affordable, easily accessible, on-demand, holistic mind-soul treatment product to complement his prescribed body treatment plan. Jay soon realized a 1-stop patient-centric electronic-based product didn’t exist. It was then that he decided to dedicate the remainder of his life to being a "Cancer Mind-Soul (Self) Treatment Advocate".
He's using HEART First™ as his voice, proof of vision and means to launch a global Community and Mind-Soul Treatment Movement around this incredibly important but under-recognized global issue. It’s an important cause because cancer is a global epidemic.
Until mind-soul treatment becomes ubiquitous, cancer patients and caregivers are forced to suffer more then necessary.
Jay never chose to become expert in suffering and its relief, nor did he expect to dedicate the rest of his life to making a difference around this cause. But the hard truth - cancer chooses you, not the other way around - throwing you and your loved ones defenseless and powerless into unfamiliar and hostile territory without warning.
It’s amazing Jay’s still alive. Since May 10th, 2012, Jay's spent over 7 years of his life suffering through and learning about the varying degrees and types of pain, stress and exhaustion 3 cancer diagnoses, their treatments and survivorship cause.
During that same time period 90+ million souls have suffered and passed from the various individual diseases and their treatments he was collectively diagnosed with and survived: Colon Cancer (Stage 3, then 4), Skin Cancer, Advanced Heart Disease (6 stents), Late Adult onset Type 1 Diabetes and Leukopenia (white blood cell disorder). Jay looks great from the outside but inside he's a messy work of art!
In other words … Jay’s being alive today is akin to him having won the lottery. He's now passing forward the gift of what helped him cope with and find sanctuary from the mind-soul stress and anxiety cancer caused him: HEART First™.
Seeking ways to cope with and find relief from the acute physical, mindful and soulful pain and stress a cancer diagnosis and its treatments bring - chemotherapy, addictive opioids/painkillers, prescription drugs, with harmful side effects, and excruciatingly painful rehabs from surgeries - he began an immediate search for holistic on-demand means to relieve his distress. His research pinpointed the Therapeutics Arts as the answer - only to find, for a variety of reasons, they weren't easily accessible or available when he needed them most.
Making Jay’s story even more incredible, HEART First was a project that chose Jay, not the other way around. Thanks to his acting on a series of intuitions he experienced 11/11/11, a full 6 months before his first cancer diagnosis, the seed of what was to become HEART First was unwittingly planted in his being. It's a mind-blowing story you can download here for free.
Case-hardened medical odds-makers are still scratching their heads as to why Jay’s not buried 6 feet under. At the very least, clinically depressed and suffering from Post-Traumatic Stress Disorder.
Quite the opposite, Jay feels and looks 61 years young, measured by thriving, physically, mindfully and soulfully together with having found peace with the knowledge his life’s time, given all his health issues, could end any moment.
His doctors, using more humane wording than odds-makers use, describe his current health situation 3 ways:
(1) A medical marvel
(2) A medical mess internally, and
(3) A man using mind over matter to not just beat long odds, but thrive.
In the absence of measurable proof, sensing Jay had a secret edge up his sleeve, his doctors cautioned him, with utmost seriousness, to never lose what was secretly giving him his mind over matter edge and peaceful demeanor.
What they sensed was real. Jay did have a secret edge of his own making, it was the project he was creating, “HEART First” - a relief sanctuary he’d been visiting daily, still does, and always will.
However, refining his "secret edge" was a patient process for Jay; a 7-year labor of love, learning and relearning, perseverance and resilience.
“HEART First” is the self-help, self-empowerment product Jay could’ve only wished – as it didn’t exist - was gifted him or he could’ve gifted himself.
Jay affectionately refers to “HEART First” as his “BVFF”, short for “Best Virtual Friend Forever”.
Like it was for Jay, “HEART First” can be every person’s coping and relief lifeline no matter what their health challenge might be.